4 Best Practices for Data Collection Can Help Facility Managers Improve Operations
FacilitiesNet - April 22, 2020 By: Amy Gurske Facilities management professionals often have access to a wealth of data, [...]
Chamber moves data to the forefront
Rochester Beacon – February 26, 2020 By: Smriti Jacob The Greater Rochester Chamber of Commerce is ready to harness [...]
CAUSE + EFFECT shortens name to reflect shift in strategy
Rochester Business Journal – September 24, 2019 By: Kevin Koklobzija With growth comes change, at least for CAUSE + EFFECT [...]
PGA turns to local agencies to help market KitchenAid Senior Championship
Rochester Business Journal - May 23, 2019 By: Kevin Oklobzija The folks with the PGA of America know golf [...]
Cause + Effect enjoys another year of significant growth
Rochester Business Journal - March 4, 2019 By: Kevin Oklobzija Cause + Effect Strategy and Marketing announced growth of [...]
List + Offer + Creative
Marketing Insider February 2019 Check out Marketing Insider - February 2019 The Proven Formula for Direct Mail [...]
Data Science Consortium Gives Member Companies a Data Edge
University of Rochester Newscenter - October 19, 2018 By: Bob Marcotte (bmarcotte@ur.rochester.edu) John Loury and Michael Sutton want to [...]
Data Analytics Professionals Weigh In on the Challenges of Bringing AI to Marketing
ADWEEK - June 15, 2018 by Patrick Kulp From bad data to talent shortages, the technology faces many hurdles [...]
Nasdaq Spotlight: CAUSE + EFFECT Strategy and Marketing
Nasdaq Spotlight on Facebook - June 15, 2018 John Loury from CAUSE + EFFECT Strategy and Marketing explains how [...]
The Demise of the Keyboard – Natural Language Technology Takeover
Eckerson Group Blogs - March 21, 2018 By: Henry H. Eckerson In a recent interview with Eckerson Group, Joe Caserta, president of [...]
Why companies aren’t using unified data and BI in their marketing campaigns
The Next Web - January 24, 2018 by Philip Kushmaro One of the main issues your marketing department struggles [...]
CESM turns data into results for clients
Rochester Business Journal - January 19, 2018 By: Kevin Oklobzija When John Loury and Mike Sutton moved [...]