Marketing Campaigns

CESM is a marketing intelligence firm that leverages data to develop analytics and marketing strategies that accomplish client goals for retention and growth.


Why companies aren’t using unified data and BI in their marketing campaigns
The Next Web – January 24, 2018
One of the main issues your marketing department struggles with daily is measurement. How do you gather, measure, understand, and make good marketing decisions without access to reliable, verifiable data and insights?
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financial services

Financial Services

We understand financial services and how to turn data into analytics that deliver insights.
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fundraising, advancement

Fundraising / Advancement

Our strategies are designed to successfully cultivate, communicate, and steward constituents.
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higher ed enrollment

Higher Ed Enrollment

We help you build demand by being more strategic and data-driven in your college student search.
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We combine purchasing and marketing data with third-party data to create a data driven engagement strategy.
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Social Media Feed
CAUSE + EFFECT Strategy and Marketing
CAUSE + EFFECT Strategy and MarketingFriday, February 9th, 2018 at 9:52am
Check out team member John Loury's blog post for RAF Connect. And don't forget to catch him this Tuesday at Restaurant Good Luck as the February #20MAAB speaker.
CAUSE + EFFECT Strategy and Marketing
CAUSE + EFFECT Strategy and MarketingTuesday, February 6th, 2018 at 6:45am
This weekend, members of CESM were proud to join Mercy Flight Central at their annual Nordic Sip-n-Ski fundraising event at Bristol Mountain. A great time was had by all in support of their crucial mission of providing critical care in the air to critically ill and injured patients. Special thanks to Red Cat Wine and the other #fingerlakes vendors for the great samples too!
CAUSE + EFFECT Strategy and Marketing
CAUSE + EFFECT Strategy and MarketingFriday, January 26th, 2018 at 3:40am
Don't let the finger pointing scare you. Learn the reasons why and how to overcome them in this article from The Next Web featuring #insights from CESM. #datadriven
Wednesday, February 14th, 2018 at 8:54pm
@mwachstock @TNW We coouldn’t have summed it up any better Michal 👍📊😉 #data #analytics #datadriven #business

3 Dimensional Vue Analytics

By using a single, comprehensive platform viewable from your desktop, tablet, or mobile device, we create a three dimensional view of your data, how marketing channels are performing, and the ROI being generated.

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If you’re an organization or agency seeking data insight, ROI, or attribution for marketing efforts, we are your solution.
Our Clients
Strategic marketing through data insight.