CESM is a marketing intelligence firm that leverages data to develop analytics and marketing strategies that accomplish client goals for retention and growth.

Spotlight:

Feb21

Exploiting Data Insight and Marketing Intelligence: The Good, the Bad, and the Ugly

RAF Connect Blog – February 8, 2018
By: John Loury

There isn’t a consensus on how to build the perfect marketing strategy. But it’s safe to say that these 4 questions are a …

Financial Services

We understand financial services and how to turn data into analytics that deliver insights.

Fundraising / Advancement

Our strategies are designed to successfully cultivate, communicate, and steward constituents.

Higher Ed Enrollment

We help you build demand by being more strategic and data-driven in your college student search.

Retail

We combine purchasing and marketing data with third-party data to create a data driven engagement strategy.

CAUSE + EFFECT Strategy and Marketing

CAUSE + EFFECT Strategy and MarketingFriday, April 13th, 2018 at 4:02am

All right #Meow! Check out our latest testimonial from none other than the cast of #SuperTroopers! And don't forget to check out the Super Troopers sequel opening 4/20. #DataDriven #adultlanguage #Farva #catgame #Thorny #Rabbit

CESM - Super Trooper Testimonial

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CAUSE + EFFECT Strategy and MarketingThursday, March 29th, 2018 at 4:10am

We're excited to announce our partnership with Mercy Flight Central and take great pride in working with an organization that provides such vital services to the community. #datadriven

Mercy Flight Central Taps CESM for Data-driven Fundraising Strategy | CAUSE + EFFECT Strategy and Marketing

Rochester, NY – March 27, 2018 CAUSE + EFFECT Strategy and Marketing (CESM), a marketing intelligence firm, announced today that it has been chosen by Mercy Flight Central, an independent, non-profit air medical service, to strategize and manage the production and execution of a data-driven ann....

causeandeffectstrategy.com

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CAUSE + EFFECT Strategy and MarketingFriday, February 23rd, 2018 at 6:08am

#TBT to a few Thursdays ago for our #collaboration and #ideation session with members of Liquidinteractive and Cohber. It was a great afternoon and we look forward to sharing more together in the future. #datadriven

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CESM @CEStrategy

Wednesday, April 18th, 2018 at 10:51am
Check out this #quote from one of our founders. #CLIMB #ROC #FLX https://t.co/wK0pB4n6K7

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CESM @CEStrategy

Saturday, April 14th, 2018 at 12:12am
All right #Meow! Check out our latest testimonial from none other than the cast of #SuperTroopers! And don't forget to check out the Super Troopers sequel opening 4/20. #adultlanguage #Farva #catgame #Thorny #Rabbit https://t.co/XIYhx3BuKI

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CESM @CEStrategy

Friday, March 30th, 2018 at 7:58pm
What’s the future of #retail? And what role does #data play? Check out this great article from @Forbes to learn about the #datadriven strategies we’re making a reality for our clients. #CESM https://t.co/Y14yZaOl4p

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3 Dimensional Vue Analytics

By using a single, comprehensive platform viewable from your desktop, tablet, or mobile device, we create a three dimensional view of your data, how marketing channels are performing, and the ROI being generated.