List + Offer + Creative
Marketing Insider February 2019 Check out Marketing Insider - February 2019 The Proven Formula for Direct Mail [...]
Data Science Consortium Gives Member Companies a Data Edge
University of Rochester Newscenter - October 19, 2018 By: Bob Marcotte (bmarcotte@ur.rochester.edu) John Loury and Michael Sutton want to [...]
Data Analytics Professionals Weigh In on the Challenges of Bringing AI to Marketing
ADWEEK - June 15, 2018 by Patrick Kulp From bad data to talent shortages, the technology faces many hurdles [...]
Nasdaq Spotlight: CAUSE + EFFECT Strategy and Marketing
Nasdaq Spotlight on Facebook - June 15, 2018 John Loury from CAUSE + EFFECT Strategy and Marketing explains how [...]
The Demise of the Keyboard – Natural Language Technology Takeover
Eckerson Group Blogs - March 21, 2018 By: Henry H. Eckerson In a recent interview with Eckerson Group, Joe Caserta, president of [...]
Why companies aren’t using unified data and BI in their marketing campaigns
The Next Web - January 24, 2018 by Philip Kushmaro One of the main issues your marketing department struggles [...]
CESM turns data into results for clients
Rochester Business Journal - January 19, 2018 By: Kevin Oklobzija When John Loury and Mike Sutton moved [...]
How Young Leaders Get Inspired
CLIMB explores optics, photonics, imaging, wine The Post - October 25, 2017 Greater Rochester Chamber of Commerce recently held [...]
Data drives the company and its clients
Rochester Business Journal - June 16, 2017 By: Kerry Feltner The phrase data-driven has become a well-known [...]