Archive for July, 2015

The Renaissance of Big Data

Throughout time we have consistently attempted to improve the way we communicate. Some of the first forms of communication developed before 3500 BC were through imagery—paintings on walls describing what emotions were being experienced and physical events occurring at that time. We have evolved since then—Egyptian hieroglyphics, the development of paper which led to the ability to send messages to people by horse, the telegraph, Morse code, telephone, radio, television, computers, and finally, the Internet. So the great new marketing movement regarding ... Read more
Strategic marketing through data insight.