What Is CAUSE + EFFECT Strategy and Marketing?

CESM is a strategic marketing & analytics firm that leverages data insight to create strategies that accomplish client goals for retention and growth.

Strategy is informed by insight gained through multiple forms of data analysis and visualization.

 

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The purpose of advanced segmentation, the development of 1 to 1 communication strategies, and other tactics are to emotionally connect individuals to brands, products, and services. These tactics are informed by principles of descriptive, predictive, and prescriptive analytics. This includes segmentation, modeling, customer value identification, data enhancement, forecasting and other techniques.
CESM is a strategic marketing & analytics firm that leverages data insight to develop strategies that accomplish client goals for retention and growth.
Strategic marketing through data insight.